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Facebook Ads 2
Make no mistake whether you have a purely local business or you are aiming for a larger market be it regional or national or even global, you need...
Facebook Messenger Bot Marketing Unleashed 2
Make no mistake, when Facebook opened its Facebook Messenger architecture, the marketing world went crazy. Prior to this point, if somebody tries...
5 Secrets To Building An Engaged Facebook
Smart marketers know that a successful business is not about reaching the largest audience possible. Rather, a successful business is about ...
Facebook  For Business
Social Network Your Way To Success! WHAT'S INSIDE: ✅ Establish yourself as a brand name and enhance your image by adding more and more fans. ...
The Ethical Way To Make Money With Facebook
Social networking holds the promise of being the next biggest marketing arena in town. ...

 
     

   
  Do You Know How to Create Profitable Facebook Ads?  
 

Creating a Facebook ad is simple, but creating a Facebook ad that is profitable takes a little bit more skill and savvy. It’s not overly difficult especially once you know what the social media experts do.

You will want to expand on your base. Promote your post in a way that gives it a longer life in through the feeds of your fans, reaching the friends of your fans, and all those people that are not fans. Promoting is key because not all of your potential customers are currently your fans.

When you focus on the keywords you use you do a better job of improving your visibility and appearance. Make use of words that are related and give you an edge over your competitors. Keywords are an excellent way to help you target your audience.

Don’t forget to take the time to split test your ads. This is a powerful tool called Facebook Power Editor. When you create your ad you can easily make a duplicate so can test variations of your original ad. You can test it with different copy, headlines, and pictures. After 100 click each ad will drop off and the one with the lowest CTR will create a new ad to try against your control ad.

You must make sure you target your CTR. Facebook ads are display ads, which means they are not going to show in Google. This means your average click through rate (CTR) is much lower at only 0.1% compared to 1% with a Google ad. So you need to be certain you target CTR and not just focus on your CPC. The higher your CTR the lower you will pay on CPC making your project more affordable and valuable.

You should also set a daily budget for your Facebook ad campaign. If you do nothing else set your maximum for the day, otherwise you could have some charges on your credit card that surprise you. Bid a few cents over the lowest recommend bid and over time continue to work at improving your ads and your CTR.

You should also figure out when the best time is to run your ads. Many users will check Facebook during work hours. You will almost always have a peak time and that will vary from one company/industry to another. If you figure out what this peak time is you can stop and start your ads accordingly.






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Facebook Ads 2

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